DraftKings continues to push forward as sports betting legalization sweeps across the US. This time, the sports betting giant is moving into prime real estate in Michigan by partnering with Bay Mills Resort & Casino. The two companies released a statement on Thursday morning to announce the partnership and expansion of Michigan Online Sports Betting.
“Through a commitment to provide customers with a premier sports betting experience, DraftKings is happy to partner with Bay Mills Resort & Casino,” said Ezra Kucharz, DraftKings’ Chief Business Officer. “The Great Lakes State presents a number of gaming opportunities and we look forward to collaborating with Bay Mills to provide residents with the best-in-class experience DraftKings is known for.”
Michigan will now become the seventh state with a DraftKings retail sportsbook location. Colorado, Iowa, Mississippi, New Hampshire, New Jersey, and New York preceded Michigan in this regard.
“We are excited about our new partnership with DraftKings,” said Bryan Newland, Tribal Chairman for the Bay Mills Indian Community. “Expanding on what entertainment options we can offer at Michigan’s longest operating gaming facility is always our goal. Our new on-site DraftKings Sportsbook will be one more great reason for Michiganders to vacation with us in the Upper Peninsula.”
DraftKings Sportsbook App Michigan Timeline
Sports betting was signed into law in Michigan in December of 2019 by Governor Gretchen Whitmer, but mobile sports betting is not yet. This partnership will allow DraftKings Sportsbook to begin setting up physical sportsbooks in Bay Mills Resort & Casino locations. When mobile sports betting goes live in Michigan, DraftKings will be positioned well to take advantage of that market as well.
With the outbreak of COVID-19, states like Michigan are going to need to find a boost in tax revenue from somewhere. Michigan has yet to adopt online sports betting as of early June, but online poker, iGaming, and daily fantasy sports are all legal. It would only make sense for the state to move forward with online sports betting legislation sometime later in 2020, but there are still plenty of legal hoops to jump through before that is a reality.
In any case, DraftKings should be set up well in the Michigan market going forward.
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